Company Updates

Making Nutritious & Delicious Choices Easier with Instacart and WeightWatchers

Instacart

Instacart

Apr 17, 2024

New WeightWatchers integration with Instacart unlocks ability to browse ‘Points’-friendly recipes, shop for ingredients, and get everything delivered to your door – now live in the WeightWatchers app 

In the hustle of everyday life, making time for yummy, nutritious, and healthful choices can feel daunting, even with the best intentions. It’s that challenge of finding a balance between convenience and nourishment that led us to an exciting collaboration. Imagine the power of WeightWatchers’ delicious, nourishing recipes combined with the simplicity and convenience of Instacart shopping. Today, we’re excited to share that shoppable WeightWatchers recipes are now available to WeightWatchers members in the WeightWatchers app

The Delectable Details

For decades, WeightWatchers has stood at the forefront of nurturing healthier lifestyle choices, guiding their members through comprehensive, evidence-based weight health programs. These programs are about understanding how to build livable healthy habits into your life through nutrition, activity and sleep. As part of the nutritional piece and to make healthy eating more seamless and satisfying, WeightWatchers unique in-app feature, “What to Eat” allows members to browse thousands of Points-friendly recipes, as well as curate collections of meal planning and snack ideas like the “Cooking for 1” cart, the “Snacker’s” cart, and “Zero-Point Essentials” cart. 

But what’s inspiration without action? In today’s world, the bridge from “I want to make healthier choices” to “I am making healthier choices” is often rife with obstacles – traffic jams, crowded stores, or just simply the lack of time.  By connecting WeightWatchers’ “What to Eat” feature with Instacart, WeightWatchers members can now turn their good intentions into immediate action by adding the ingredients they need to their Instacart cart, and get everything delivered right to their door in as little as 30 minutes from their favorite grocery store. No more traffic, no more lines and no more “what’s for dinner” panic. It’s all about making healthy choices, easy choices. 

The Daphne Oz breakfast list

Also available is a curated breakfast list from influencer Daphne Oz, which includes everything you need to make Daphne’s favorites, from banana bread waffles to spicy tomato-poached eggs. Daphne’s cart will join other inspirational carts from influencers and carts created by the WeightWatchers Nutrition & Science team, all to make shopping more seamless and healthful. 

A Special Offer to Kickstart a Healthier Routine

To celebrate this delicious partnership, Instacart and WeightWatchers will be offering exclusive, limited-time deals to its customers. New to Instacart? WeightWatchers members trying Instacart for the first time can slice $25 off their next grocery haul of $75 or more.* And there’s more goodness on the horizon – in the coming months, select Instacart users will also have a chance to snag 50% off a 6-month subscription to WeightWatchers.** 

Powered by the Instacart Developer Platform

This new integration is powered by the Instacart Developer Platform (IDP), a new API program that helps turn discovery apps into delivery apps via an API that lets Instacart partners tap into Instacart’s vast grocery marketplace and real-world logistics. Experiences built with the IDP API can provide consumers with seamless access to item availability and inventory data for products sold by their favorite retailers in communities across the US and Canada.

Cheers to an easier and more convenient path to nutritious and delicious food! 

*Exclusions apply, see offer site for details.

** Terms and Conditions.

Offer for $25 off on an Instacart order of $75 or more is valid for the first 4,000 customers only, and no later than June 16 at 11:59PM PT. Offer is valid only for new Instacart users or returning Instacart users who have not completed an Instacart transaction in more than 12 months and only within the United States. To redeem this Offer, eligible WeightWatchers customers who receive the promotion offer must use the link within the promotional email in order to activate the Offer on their next Instacart order of $75 or more, while supplies last. The Offer must be used on an Instacart order with one retailer and purchased through Instacart.com or the Instacart mobile app within sixty (60) days of activation from the Instacart promotional page. Discount will be applied to the total purchase price for all non-alcohol and non-prescription products, and excludes taxes, service fees, special handling fees and/or other fees; offer cannot be applied to alcohol or prescription products. Deliveries subject to availability. In order to take advantage of this offer, customers must have a valid account on Instacart.com and a valid payment method on file. Only one offer per household. Instacart reserves the right to modify or cancel this offer at any time. Offer may not be sold, copied, modified, transferred or used retroactively for prior purchases. Void where restricted or prohibited by law. Offer may not be combined with any other sale, promotion, discount, code, coupon, and/or offer. Offer has no cash value. Instacart is not a retailer or seller. Instacart may not be available in all zip or post codes.

Instacart

Instacart

Instacart is the leading grocery technology company in North America, partnering with more than 1,400 national, regional, and local retail banners to deliver from more than 80,000 stores across more than 14,000 cities in North America. To read more Instacart posts, you can browse the company blog or search by keyword using the search bar at the top of the page.

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