Instacart Blog
Company Updates
More Savings With New Benefits for Instacart Express Members
Giving people more access to food -- and more time to enjoy it together -- has always been core to our mission. When we talk to customers, they tell us that every dollar matters when it comes to getting the groceries and goods their family needs. Outside of rent and transportation, groceries are one of the largest monthly budget expenditures for most households across the…...
Nov 16, 2021Company Updates View all
Company Updates
Turn Your Groceries Into Good This Giving Tuesday
From Giving Tuesday through December 7, customers with the latest version of the Instacart app can choose a national or local nonprofit and one meal will be donated on their behalf for each order at…...
Nov 18, 2021
Company Updates
More Savings With New Benefits for Instacart Express Members
Giving people more access to food -- and more time to enjoy it together -- has always been core to our mission. When we talk to customers, they tell us that every dollar matters when…...
Nov 16, 2021
Company Updates
Making Online Grocery More Affordable: Introducing the Deals Hub, Reduced Cost and Free Delivery, and New Savings Features in the Instacart App
Today, we’re announcing a number of new features that will help people get more out of their Instacart experience and make grocery shopping more affordable. From a Deals Tab and exclusive savings for Express members…...
Nov 11, 2021Shopper Community View all
Shopper Community
10 Items or Less: Delivering Holiday Spirit
The Instacart community is as diverse as the items in the grocery store — every day, tens of thousands of individuals shop, deliver, and become an extension of people’s households. We want to share this…...
Nov 30, 2021
Shopper Community
Introducing New Safety Features to Support Shoppers
One of the most important things we can do at Instacart is enable shoppers to earn safely. As part of this commitment, today we’re excited to introduce new safety features and technology for shoppers. Introducing…...
Nov 17, 2021
Shopper Community
Introducing Cell Phone Perks for Shoppers
Today, we’re announcing new partnerships to offer shoppers opportunities to save on cell phone plans, devices, and accessories in Canada and the United States. We know your cell phones are an important tool for you…...
Nov 5, 2021Taste of Instacart View all
Company Updates
Instacart Named to Newsweek’s Most Loved Workplaces 2021
We’re honored to share that Instacart has been featured in Newsweek’s Most Loved Workplaces list for 2021. The list shines a light on the top 100 companies recognized for employee happiness and satisfaction at work. …...
Oct 25, 2021
Taste of Instacart
Meet Jennifer Meyer, Regional Director of Brand Partnerships
“I was born and raised in the Consumer-Packaged Goods (CPG) advertising world,” says Jennifer Meyer, Instacart’s Director of Brand Partnerships, and a look at her resume proves she’s only half-joking. Her first major role in…...
Oct 20, 2021
Taste of Instacart
Sobremesa with Sazón: Honoring Latinx Heritage Month
The word ‘sobremesa’ literally translates to “over the table,” but its meaning in Latinx culture stretches far beyond just what’s on the table. It refers to the cultural tradition of relaxing and connecting at the…...
Oct 14, 2021How It's Made View all
How It's Made
Catalog Localization: more than just a translation!
You moved to Quebec and started to learn French and use it in your daily life, even in every app you use. You even changed the language on your phone! How excited you must have…...
Nov 1, 2021
How It's Made
Designing Digital Experiences That Augment the Analog World
Shoppers are the backbone of Instacart’s business. Every day, we’re energized by being able to help them serve customers more effectively and support their learning and development to build a long-term relationship. In their offline…...
Mar 16, 2021
How It's Made
7 steps to get started with large-scale labeling
How Instacart built a crowdsourced data labeling process (and how you can too!) Organizations that develop technologies rooted in information retrieval, machine learning, recommender systems, and natural language processing depend on labels for modeling and…...
Mar 12, 2021Instacart Retail View all
Company Updates
Expanding Same-Day Alcohol Delivery in Partnership with Meijer to Reach Nearly 75% of U.S. Households
With alcohol continuing to rise as one of the most popular digital aisles on Instacart, we’re proud to announce the expansion of Instacart’s alcohol footprint in partnership with Meijer. By partnering with Meijer to deliver…...
Nov 8, 2021
Company Updates
Delivering Value from Dollar Tree to Customers Nationwide
When it comes to major household expenses, we know that every dollar counts. More and more people are relying on dollar stores to save on everyday essentials like paper goods and cleaning supplies, school and…...
Oct 28, 2021
Company Updates
Welcome Caper AI to Instacart!
We’re excited to share that today we announced our acquisition of Caper AI (“Caper”), a leading AI-powered cart and checkout platform. Over the years, Instacart has been at the forefront of helping retailers move their…...
Oct 19, 2021Instacart Ads View all
Instacart Ads
Consumer Trends of 2021: Meat and Meat Alternatives
As we close out 2021, the Instacart Ads team has been looking at consumer trends in online grocery shopping over the past year. In each article of this series we’ll dive into a specific category…...
Dec 2, 2021
Instacart Ads
Working with Instacart Ads: ONE Brands + Tinuiti
In this series, Working with Instacart Ads, we take a look at real-world examples of brand partners who have successfully used Instacart Ads to meet, and exceed, their advertising objectives. In this article, we look…...
Dec 1, 2021
Instacart Ads
Roll out the Holidays: A look at the humble dinner roll
There’s an argument to be made that it's the little things, the details, that make all the difference. In life and in meals. Big holiday meals may star a big turkey or ham but there…...
Nov 24, 2021