How Instacart Works
Getting started with Instacart
Save yourself that trip to the market — Instacart delivers groceries in as little as an hour! We connect you with Personal Shoppers in your area to shop and deliver groceries from your favorite stores.
Shopping with Instacart is easy!
1. Shop your favorite local grocery stores
2. Schedule a delivery
Have your groceries delivered in as little as an hour! You can also have them delivered later in the day or week.
3. Get groceries delivered to you!
Shop through Instacart, pickup at store.
With our Pickup option, you shop on Instacart, choose a pickup time, then pick up your groceries at the store! Available at select locations.
Who does the shopping?
Instacart Personal Shoppers fulfill your orders from the store you've chosen. Your Personal Shopper will pick your produce, carefully select all your items, and handle any items that are out of stock.
We Know Produce
Personal Shoppers handpick your produce at the store. You can even leave a note for your Personal Shopper about ripeness.
Personal Shoppers go out of their way to select the best available items. They pay close attention to expiration dates and carefully handle delicate items like eggs and bottles.
If an item you order is out of stock, your Personal Shopper will make an appropriate replacement and contact you to verify it.
We deliver in many cities across the country! To see if we deliver in your area:
- Visit our locations page
- Enter your zip code
Instacart doesn't deliver to my zip code. How can I get orders from you?
Although we may not offer service in your zip code now, we could expand to your area soon! To be notified when we start offering service in your zip code:
- Go to our locations page
- Enter your zip code
- Click Get notified when we expand to your area
Our delivery windows start as early as 9am and run as late as midnight, depending on your local store hours. Delivery hours are subject to store operating hours, including holidays.
You can view available delivery times for your store from the store page and shopping cart.
How quickly can you deliver to me?
Many customers choose to have delivery in the next 2 hours, while others opt to schedule their delivery up to 6 days in advance.
Stores we deliver from
Instacart Shoppers shop from local stores in your area.
Visit our locations page. Select your state, or scroll down to see a list of available areas.
Selecting the area name will display a list of stores we deliver from in that area.
How often do you add new stores?
We actively pursue opportunities to offer new stores on the Instacart marketplace, and will continue to grow in the coming months. You can subscribe to Sales and Marketing updates to be notified via email if we start shopping at a new store; or follow us on Twitter or Instagram or Facebook.
Instacart is an independent business and is not necessarily affiliated with, or endorsed or sponsored by specific retailers mentioned on this website.
Create your account
You can create an account by visiting instacart.com! Use your email address, Google, or Facebook authentication to sign up.
How many accounts can I have?
Only one personal account is permitted per person or household. Secondary accounts used for business purposes are acceptable.
Accounts are not limited to one delivery address, or even one area! Entering a new delivery address when you log in will provide you with store options for that area.
Use of any account you create will be subject to our Terms of Service.
With Instacart Express, you get unlimited free delivery on all orders over $35!
Log in and visit Account > Instacart Express to sign up or manage your membership settings.
Pricing for Instacart Express
Annual Express Membership
Monthly Express Membership
Service Fee for Express
Service Fee for Non-Express
Default Delivery Fee for Non-Express
- In Canada, service fees are 5%, and the delivery fee is $5.99.
- In New York City, the default delivery fee is $5.99.
One Hour Delivery Pricing:
- For Express: $0
- For Non-Express: $7.99 + 5% service fee
For baskets under $35:
- Express: $3.99
- Non-Express: $7.99 + 5% Service Fee
Note: This membership does not give you faster delivery or earlier time slots than other customers. Likewise, membership with Instacart Express does not guarantee that specific delivery slots will be available for a given delivery. Service fees may apply. For full terms and conditions, please visit the Instacart Express Terms and Conditions.
Instacart Gift Cards
Make someone's day by giving the gift of home grocery delivery!
You can purchase and send an Instacart Gift Card right from your account:
- Double check to make sure we deliver to the person you're buying the gift card for! Visit our service area page and enter their zip code.
- On a computer, log into your Instacart account
- Select Account > Buy Gift Card
- In the Amount section, select the amount for the gift card
- Select your payment method
- In the To field, enter the email address of the recipient.*
- Personalize your card with a message, if you’d like.
When you're ready to buy the gift card, click the green Purchase button
Your recipient will receive an email with instructions on how to use their Instacart Gift Card.
* Note: the Gift Card will only apply to an account with a matching email address. If the recipient does not have an Instacart account, they will need to create one. You may want to confirm the recipient’s Instacart account email before purchase.
Instacart Gift Card is issued by Maplebear Inc. dba Instacart. The Gift Card is non-expiring and no fees related to its use are imposed. Use of the gift card is subject to the Terms of Service of Instacart and cannot be used to purchase alcohol products or other gift cards. Gift Card valid only in the United States and can only be used with one Instacart account. Gift Card may not be sold, copied, modified, or transferred, reloaded, or redeemed for cash, except to the extent required by law. Instacart reserves the right to void Gift Cards (including as a component of your Gift Card balance), close customer accounts, and bill alternative forms of payment if Instacart suspects that a Gift Card is obtained, used, or applied to an Instacart account fraudulently, unlawfully, or otherwise in violation of these terms and Instacart's Terms of Service. Instacart is not a retailer or seller. Instacart may not be available in all zip codes. Gift Card balance may be checked in the Instacart account it is used with or via Instacart Community Support.
Delivery for the office
Shop for the office without leaving your desk! Instacart offers same-day delivery or advanced scheduling for weekly supplies or special events.
When placing an office or other commercial delivery order, we recommend you add the following information in the delivery instructions:
- Your building/floor/suite information
- Name and phone number for the delivery contact (if different than the account number and/or name on account)
- On-site or nearby parking information
Security requirements for building or parking entry
We also recommend you alert your security/desk agent/loading dock security before delivery.
For help adding delivery instructions to your order, click here
How do I obtain a Certificate of Insurance for my business deliveries?
To inquire about a Certificate of Insurance (COI), please contact Community Support. Be sure to include your COI requirements in your message.
Refer friends and save!
Send your friends Instacart credit and earn Instacart credit. You can refer friends by email, Facebook, Twitter and more. To see all of the options:
In the app:
- Tap the Account icon
- Tap Invite Friends
- Connect your contacts by tapping Invite your contacts, OR
- Share your referral link by tapping Share with...
On a computer
- Log in and click Account
- In the drop down menu, click Your account
- On the account page, tap Refer your friends
- Share your referral information via link, social media, or entering the email address of your invitee.
You can refer up to 5 friends. The referral credit will appear once their first delivery is complete.
Some restrictions may apply. Please see our Terms page for more information.
Instacart is committed to making its electronic and information technologies accessible to individuals with disabilities. To ensure that our platform is available to the broadest possible audience, we build to the following guidelines:
We have taken the necessary steps to optimize Instacart.com, native applications, and applicable "Powered by Instacart" sites for WCAG 2.0 A & AA accessibility guidelines. Additionally, all platforms are continuously tested to ensure content is accessible to the broadest possible audience.
If you have comments concerning this website’s accessibility, please contact us at the email address email@example.com
If you are experiencing immediate difficulty navigating the website and require additional assistance, please contact our dedicated toll free accessibility number at (888) 317-8968. Please note that we will be unable to take credit card information over the phone.
Careers at Instacart
We're constantly growing our amazing Instacart team! Please visit our career opportunities page for all current openings.
Terms of Service
Access our Terms of Service here.
Submit a manufacturer brand image
We strive to provide customers with accurate and high quality images for all products listed on Instacart.
Our retailers set our assortment, but we are always collecting new photos and content for our stores. If you are a brand with images you'd like to share with Instacart, please use this form.
Content is regularly updated within eight business days. However, product content will only be displayed if the products are currently listed in our retailer assortments and if the content meets our guidelines listed in the form. Instacart cannot guarantee the use of your image or addition of your product to our catalog and does not provide confirmation of usage.
Information for Law Enforcement Requests
This page is intended for law enforcement personnel only and sets forth the guidelines that Instacart applies when we receive requests from law enforcement personnel seeking records about Instacart users. Information on this page may change from time to time and is intended for informational purposes only.
If you are a law enforcement representative seeking information from Instacart, you can email us legal process at LER@instacart.com. Instacart does not waive proper service. If you are not law enforcement personnel, please do not send email to this email address.