37 g of whole grains per serving. 50%+ Whole Grain: 37 g or more per serving. Eat 50% or more of whole grains daily. WholeGrainsCouncil.org. USDA Organic. Certified Organic by Quality Assurance International, Inc. Low fat (A low fat food). An excellent source of fiber. Non GMO Project verified. nongmoproject.org. Our goal is to fill your home with a wide selection of value-priced items that you can use and feel good about every day. Our harvest of Non-GMO, Organic, and quality products are delicious and genuinely simple. We take a less-is-more approach with our ingredients and packaging. No confusion, just what you need. That’s Field Day. Wildly simple. Free from: Artificial colors. Artificial flavors. High fructose corn syrup. What exactly is a whole grain you ask? To be considered whole, a grain must contain all of the bran, germ and endosperm as found in the original grain seed (or kernel). Since we keep the good stuff, the whole grain, this means that the whole grains in our cereals have more key nutrients. Cereal isn't just for breakfast, but tasty and wholesome for any meal or snack. fielddayproducts.com. To learn more about whole grains, visit wholegrainscouncil.org. Product of Canada.