90 loads (Regular loads). Snuggly Softness + Odor eliminating technology. New! Eliminates tough odors. Safe for all HE washing machines. Enjoy the Snuggle benefits you love like Snuggly Softness & long-lasting freshness plus specially formulated technology that attacks tough odors like body, pet, and outdoor odors. Helps capture & block tough ones. Releases a powerful fresh scent. Follow Snuggle on: Facebook; Twitter; Instagram. We'd love to hear from you! Questions? Comments? Visit www.sunggle.com or call toll free 1-855-835-5786. Contains cationic surfactant and fragrance. For a full ingredient list, please visit us at www.snuggle.com or call 1-855-835-5786. This bottle contains 25% or more postconsumer recycled plastic.