Trusted since 1995. No fragrance. Tear free. No sulfates. No clear formula chemicals. Free of scent masking agents. No fragrance. Hair, face & body. For babies, kids, sensitive adults. Allergy tested. Developed by a mother, California Baby has your best interest at heart. No gluten, soy, oat, dairy or nuts except for coconut (seed of a drupaceous fruit), which is not typically restricted in the diets of people with tree nut allergies. Our natural formula contains aloe vera to soothe sensitive skin and soapbark to help keep skin soft and healthy. While other products may contain synthetic fragrances and harsh cleansers, our Shampoos & Bodywashes are 100% botanically based, leaving skin soft and hydrated and hair shiny and manageable. Our low-foaming cleansers are concentrated, rapidly biodegradable, vegan and naturally tear free. A mommy-tip from Jessica, Developer of California Baby: For extra cleansing allow to sit for 30 seconds and then rinse! No animal testing. Made in our FDA registered & certified organic facility. Natural. Solar powered. HDPE 2 label & bottle. Tree-free label. This bottle has many fun lives! To find out more, scan or visit: www.californiababy.com/fun.html. www.californiababy.com. Made in USA.