USDA Organic. Certified Organic by Quality Assurance International (QAI). 100% Whole Grain: 16 g or more per serving. Eat 48 g or more of whole grains daily. WholeGrainsCouncil.org. Low fat. Good source of fiber. Non GMO Project verified. nongmoproject.org. It's Simple: No short-cuts, just great tasting flakes and 15 g whole grains per serving. This breakfast favorite is formulated with organic ingredients from oats, including oat bran. With 16 g of whole grain and a good source of dietary fiber per serving, Organic Oat Bran Flakes is a nutritious and delicious start to every morning. Arrowhead Mills brand was born in the Texas Panhandle back in 1960. We've grown, but we haven't changed how we do things. We're still using our same trusted milling process and building long-term relationship with our growers, working with them face-to-face, day-to-day. Hard work, honesty, kindness, and business with a handshake - that's our process. That's the Arrowhead way. It's how we bring the awesome goodness of the land to your table, and we're real proud of it. Oat Bran Flakes: Organic Oat Bran Flakes were developed based on the principle that great tasting food can also be wholesome and nutritious. www.arrowheadmills.com. Comments? Please send UPC and manufactured code date along with your comments to: Arrowhead Mills Consumer Relations 4600 Sleepytime Dr., Boulder CO 80301 or call 800-474-6552 or visit www.arrowheadmills.com.