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Instacart Corporate Privacy Policy

Effective Date: March 24, 2022

This Privacy Policy explains what personal information we (Maplebear Inc. d/b/a Instacart) collect from visitors to this website (Site), and how such information is used.

This Site’s primary purpose is to provide information about Instacart, our technology and our services. This Privacy Policy does not apply to the collection, disclosure and use of personal information that we collect from Instacart customers, shoppers, or employees.


Information we collect

Information You Provide

At various points in your interaction with the Site, you may provide us with information about yourself or your company, such as your name, email address, zip or postal code, or company name.

Information Collected Indirectly From You

When you visit or browse the Site, we automatically collect or receive  technical information about the hardware and software that is being used. Device information includes the internet browser or mobile device that you use, the website or source that linked or referred you to the Site, your IP address or device ID (or other persistent identifier that uniquely identifies your computer or mobile device on the Internet), the operating system of your computer or mobile device, device screen size, and other similar technical information. Usage information includes information about your interactions with the Site, such as access dates and times and log data. This information allows us to understand the screens that you view, how you've used the Site, and other actions on the Site. We, or authorized third parties, use this information to administer and improve the Site, understand how visitors browse the Site, and gather broad demographic information for aggregate use.


Examples of  technologies we may use include browser and cookies, server logs and web beacons.


By using your browser settings, you may block cookies or adjust settings for notifications when a cookie is set. Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, there is no industry consensus as to what site and app operators should do with regard to these signals. Accordingly, unless and until the law is interpreted to require us to do so, we do not monitor or take action with respect to “Do Not Track” signals. For more information on “Do Not Track,” visit 
http://www.allaboutdnt.com.


We employ some third-party services to help us understand the usage of the Site and the performance of advertising, and these third parties may also deploy cookies, pixels, or other identifiers on the Site or collect information through our mobile applications. For example, we use Google Analytics to understand, in a non-personally identifying way, how users interact with various portions of the Services - you can learn more about information that Google may collect here.


How we use information

We may use the information we collect for various purposes, including to:

  • Administer and improve the quality of the Site

  • Review the usage and operations of our Site, develop new products or services, and conduct analysis to enhance or improve our content, products, and services

  • Help maintain the safety, security, and integrity of our Site and business

  • Respond to your communications and requests, and contact you about you about our services

  • Fulfill any other business or commercial purposes at your direction or with prior notice to you and your consent

  • To comply with our legal and regulatory obligations

When we share information

We share information under the following principles:

  • With your consent or at your direction — We will share your information with non-affiliated entities when we have your consent to do so or it is done at your direction.

  • For external processing or service provision — We sometimes share information with third parties to process information on our behalf or to otherwise provide certain services (such as Site hosting or cloud services) . For the purposes of this processing or provision of services, we may share your information with such third parties under appropriate confidentiality provisions.

  • For legal purposes — We may share your information when we believe that the disclosure is reasonably necessary to (a) comply with applicable laws, regulations, legal process, or requests from law enforcement or regulatory authorities, (b) prevent, detect, or otherwise handle fraud, security, or technical issues, and (c) protect the safety, rights, or property of any person, the public, or Instacart.

  • On a non-personal or aggregate basis — We share information on both a non-personally identifying basis (including, but not limited to, order and delivery details but not including credit card information) or an aggregate basis.

  • For business purposes — We may share your information in connection with our business purposes, or during negotiations of, any merger, sale of company assets, financing or acquisition of all or a portion of our business by another company, bankruptcy included. We may also share your information between and among Instacart, and its current and future parents, affiliates, subsidiaries, and other companies under common control and ownership.

Security

We employ and maintain reasonable administrative, physical, and technical measures designed to safeguard and protect information under our control from unauthorized access, use, and disclosure. Transmission via the internet is not completely secure and we cannot guarantee the security of information about you.


Access and accuracy

In certain jurisdictions, you may have the right to correct your information or request that Intacart delete or provide you with a copy of your personal information. Please contact [email protected] to request correction, deletion of or access to your data.


Changes to this policy

Instacart reserves the right to update or modify this Privacy Policy at any time and from time to time without prior notice. However, if we make changes that we believe will materially impact this Privacy Policy or your rights, we will promptly notify you of those changes. Your continued use of the Site after any changes or revisions to this Privacy Policy indicates your agreement to the terms of such revised Privacy Policy. We encourage you to review it regularly.


Notice to Nevada consumers

We do not sell your personal information within the scope of, and according to the defined meaning of, a "sale" under NRS 603A.


Disclosure for residents of California

California residents may see their rights described at https://www.instacart.com/privacy#california.


International transfers

Instacart is located in the United States and some of its service providers (including affiliates acting in this capacity) are located in the United States. As such, storage of your information is primarily in the United States. If you are accessing or using our Site or otherwise providing personal information to us, you are agreeing and consenting to the processing of your personal information in the United States.


Disclosure for residents of Canada

Instacart is located in the United States and some of its service providers (including affiliates acting in this capacity) are located in the United States or elsewhere outside of Canada. As a result, some personal information will be processed and stored outside of Canada for the purposes described in this Privacy Policy. While outside of Canada, personal information will be subject to applicable local laws, which may permit government and national security authorities in those jurisdictions to access your personal information in certain circumstances.


The file containing personal information will be maintained on our servers (or those of our service providers) and will be accessible by our authorized employees, representatives and service providers who require access for the purposes described in this Privacy Policy. You may request access to or correction of your personal information, or withdraw consent to our collection, use or disclosure of your personal information, by writing to our Global Privacy Team. These rights are subject to applicable contractual and legal restrictions and reasonable notice. We may take reasonable steps to verify your identity before honoring any such requests.


Contact Information

Questions or comments about our Privacy Policy? Contact Instacart’s Global Privacy Team at:


50 Beale Street, Suite 600
San Francisco, California 94105
[email protected]
1-888-246-7822


For customer service inquiries visit our Help Center.


If you have a disability and would like to access this Privacy Policy in an alternative format, please contact us at (888) 317-8968. Instacart is committed to making its electronic and information technologies accessible to individuals with disabilities.


If you have comments concerning this Site’s accessibility, please contact us at the email address [email protected].