Instacart Ads
Instacart Ads
Working with Instacart Ads: Rojo’s Leverages Insights to Win Distribution
This success story was recently highlighted by Instacart’s Josh Rider during a talk he gave at the Consumer Brands Association’s CPG Summit, later recapped on their blog. In this article, we look at the success of Rojo’s Dips and how they expanded their distribution by nearly 10 points among retailers on Instacart and increased their weekly sales by 50%. Utilizing insights and analytics from Instacart…...
Oct 21, 2022
Instacart Ads
Premium Placements on the Digital Shelf
In this article we talk about the digital shelf, compare the similarities between it and the physical shelves in brick-and-mortar stores, and reveal some insights on consumer behavior which debunk an early eCommerce myth that…...
Feb 10, 2021
Instacart Ads
Advertising on Instacart 101: Paid Search, PPC, CPC?
In the Advertising on Instacart 101 series, we introduce readers to Instacart Ads, look at some key concepts, and talk about the value they can provide brands of all sizes — from emerging challenger brands…...
Feb 1, 2021
Instacart Ads
The Single Most Effective Way to Drive Sales of Your Products on Instacart
In this article we look at some fresh data on the effectiveness of paid search advertising on the Instacart Marketplace, including some specific data on how products in the top 3 placements perform compared to…...
Feb 1, 2021