Instacart Ads

Introducing Instacart Ads Consumer Insights Webinars

Instacart

Instacart

Apr 19, 2021

Instacart Ads Consumer Insights Webinars is a planned series of recurring webinars intended for our brand partners and manufacturers in the CPG industry. In it we will present and discuss interesting insights and analysis on a variety of trends and topics pulled from Instacart’s unique data set.

We’ll be launching the recurring webinar series with our first live event in May featuring a presentation from Instacart’s Director of CPG Insights, Brian Gillis. Brian brings a unique perspective formed over 25 years experience working for large CPGs and data science firms to the topic of consumer insights and trends.

In this first webinar, Brian will take attendees through what makes Instacart’s data set one of the richest and most diverse in North America. He’ll describe at a high-level the kinds of analysis his team performs, before zeroing in on specific examples of interesting basket affinities — the weighted score which identifies products most commonly bought together.

You can find full details on the event below. This virtual event is free to attend, but space is limited so register today by following the link below.

Peas & Pods — What Goes Together in Our Baskets. May 6th, 11:30 AM to Noon EST. Attend virtually using Zoom.

Register here:
https://instacart.zoom.us/webinar/register/WN_v-nAd-UMSVq0Ck20gqUnfQ

You may also like...

The King of Canned Vegetables

Instacart Ads

The King of Canned Vegetables

What is the king of canned vegetables on the Instacart marketplace? When consumers are buying their groceries online at one of their favorite grocery retailers through the Instacart marketplace, 1 in 5 buy at least…...

Sep 23, 2021
Growth Across the Board as Consumers Increasingly Use the Instacart Marketplace

Instacart Ads

Growth Across the Board as Consumers Increasingly Use the Instacart Marketplace

In this article we look at some recent insights into sales growth across categories as consumers increasingly shop at their favorite grocery retailers online through the Instacart marketplace. The pandemic spurred tremendous growth in online…...

Sep 16, 2021
Working with Instacart Ads: Jergens + Search Nurture Success Story

Instacart Ads

Working with Instacart Ads: Jergens + Search Nurture Success Story

In this series, Working with Instacart Ads, we take a look at real-world examples of brand partners who have successfully used Instacart Ads to meet, and exceed, their advertising objectives.  In this article, we look…...

Sep 15, 2021